How much does GEO cost?
What you actually pay for when you invest in Generative Engine Optimization, what drives the price, and how to tell if it's worth it.
GEO usually starts with a free or low-cost check of what AI says about you, then a one-time audit, then either a fixed project or a monthly retainer. At Adviol, the AI Mirror is free, the TUNE Audit is $499 (currently $249 until 31 December), the Tune-Up Sprint is quoted to your scope, and the Resonance Retainer starts at $1,499 a month with a 3-month minimum.
Adviol pricing at a glance
| Option | What it is | Price |
|---|---|---|
| AI Mirror | Snapshot of what ChatGPT, Gemini, Claude and Google AI say about you | Free |
| TUNE Audit | Your buying questions tested across 4 engines, 5 runs each, plus a prioritized fix list | $499 (now $249 until 31 Dec) |
| Tune-Up Sprint | 90 days fixing facts, pages and mentions, then measuring the lift | Fixed project, priced by scope |
| Resonance Retainer: Essential | 8 new or refreshed pages a month, 10-question tracking, monthly report | $1,499 / month |
| Resonance Retainer: Growth | 24 pages, 2 earned mentions, 20-question tracking, strategy call | $4,999 / month |
| Resonance Retainer: Scale | 32+ pages, 5+ earned mentions, 50+ questions across markets | Quote |
What drives the cost of GEO?
- Number of buying questions tracked. More questions and markets mean more testing and more content.
- Content volume. New or refreshed pages are usually the largest share of the work.
- Earned mentions. Getting featured on third-party sites takes outreach and time.
- Markets and languages. Each additional market multiplies research and measurement.
- Starting point. Inconsistent facts or a thin website mean more foundational work up front.
What should a GEO budget include?
Whatever the price, a credible GEO engagement should include measurement across several AI engines, work on your own pages, work on third-party sources, and regular reporting on Share of Answer. Be cautious of offers that only edit your website or that promise guaranteed placement.
Is there a minimum term?
For the Resonance Retainer, yes. There's a minimum commitment of 3 months, though we recommend 6 months to see the best results. GEO compounds as reviews, mentions and content accumulate. See how long GEO takes.
How do you know if it's worth it?
Compare the cost with the value of the buyers who ask AI before they choose. If AI currently names competitors for your most valuable questions, even a few extra clients a year can cover the investment. Measuring Share of Answer before and after makes the return visible.
Where to start
Start with the free AI Mirror. If the gaps are significant, a TUNE Audit gives you a baseline and fix list you can act on yourself or with a Tune-Up Sprint. For a tailored quote, talk to us.
- GEO typically moves from a free check, to an audit, to a project or retainer.
- Price depends mainly on questions tracked, content volume and earned mentions.
- Adviol's Resonance Retainer starts at $1,499 a month.
- Measure Share of Answer before and after to judge the return.
Frequently asked questions
Why is the Tune-Up Sprint quoted rather than fixed-price?
The work depends on how many questions, services and markets you need covered, so we quote after a short conversation.
Can I start with the free AI Mirror only?
Yes. Many businesses start there to see whether GEO is a priority for them.
Do you offer custom plans?
Yes. The Scale plan is quoted to fit larger or multi-market needs, and the audit and sprint are scoped to you.
Why is there a minimum term?
GEO compounds as reviews, mentions and content build up, so results need a few months to show clearly.
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